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Google Analytics, 3rd Edition

Amazon.com Price:  $25.42 (as of 05/05/2019 15:16 PST- Details)

Description

Get the most out of the free Google Analytics service—and get more customers

Google Analytics lets you discover vital information about how end users interact with their Web sites by collecting vital data and providing tools to analyze it, with the intention of improving the end-user experience and, in the end converting users into customers. This indispensible guide delves into the latest updates to the newest version of Google Analytics—3.0—and explains the concepts in the back of this amazing free tool.

You’ll discover what information to track, how to make a choice the right goals and filters, techniques for reading Google Analytics reports and graphs, and, most importantly, how to compile this data and use it to make stronger your Web site and attract more potential customers.

  • Takes an in-depth look at Google Analytics 3.0 and walks you through the possibilities it offers
  • Explains how to read Google Analytics reports and graphs so as to compile this data and use it to make stronger your Web site and attract more users
  • Shares techniques for converting end users into customers
  • Features tips and suggestions for getting the information you want from Google Analytics reports and then converting that information into actionable tasks you’ll be able to use

With Google Analytics, Third Edition, you&’ll be well on your way to retrieving the information you want to convert visitors to your site into customers!

Note: CD-ROM/DVD and other supplementary materials aren’t included as a part of eBook file.


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