Description
A concise, clear and comprehensive introduction to investigate methods, which equips students with a systematic method to business research.
Written in an accessible style, this book demonstrates the significance of a systematic method to business research and problem-solving projects. It shows students learn how to formulate an issue, make a choice a research method, argue and motivate, and learn how to collect, analyse and present the knowledge.
The following online resources give a boost to the text:
For Instructors: PowerPoint slides