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Selecting the Right Analyses for Your Data: Quantitative, Qualitative, and Mixed Methods

Amazon.com Price: $37.97 (as of 12/05/2019 20:02 PST- Details)

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Description

What are one of the best methods to code and analyze data for a particular study? This thoughtful and engaging book reviews the selection criteria for coding and analyzing any set of data–whether qualitative, quantitative, mixed, or visual. The authors systematically provide an explanation for when to use verbal, numerical, graphic, or combined codes, and when to use qualitative, quantitative, graphic, or mixed-methods modes of analysis. Chapters on each and every topic are organized in order that researchers can read them sequentially or can easily “flip and find” answers to specific questions. Nontechnical discussions of state-of-the-art approaches–illustrated with real-world examples–emphasize how to select (reasonably than how to implement) the more than a few analyses. The book shows how the usage of the right analysis methods results in more justifiable conclusions and more persuasive presentations of research results.

User-Friendly Features
*Chapter-opening preview boxes that highlight useful topics addressed.
*End-of-chapter summary tables recapping the ‘dos and don’ts’ and advantages and disadvantages of each and every analytic technique.
*Annotated suggestions for further reading and technical resources on each and every topic.

See also Vogt et al.’s When to Use What Research Design, which addresses the design and sampling decisions that occur prior to data collection.

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