The Complete Idiot’s Guide to Cold Calling

Amazon.com Price: $13.82 (as of 11/10/2019 05:26 PST- Details)

Description

Does this sound familiar? “If I could get in front of the prospect, the rest of the selling process becomes easier. It’s just getting in front of them that’s the challenge.” The fact is most cold calling efforts are doomed from the start. Salespeople lose sales not because of a lack of effort but because they lack a prospecting system they are comfortable with and can accept as true with to generate greater, consistent results.

In case you are prospecting the same way you have been for the last several years (including the, “calling to check in, touch base or follow-up” approach) or haven’t been prospecting at all, you’re simply making it easier for your competition to take away the new business you are working so hard to earn. So, if you love to sell but hate (or don’t like) to prospect, this book is your opportunity to maximize your cold calling potential and boost your income by learning how to get in front of the right prospects in less time and create greater selling opportunities without the fear, pressure or anxiety associated with cold calling.

Keith will show you how to:
. Utilize the 7 steps to a permission-based cold calling conversation so that you would not have to push your presentation and hope there’s a fit.
. Create winning voice mail messages as a way to ensure more return calls.
. Develop your MVP (Most Valuable Proposition) that separates you from your competition.
. Craft the Compelling Reasons that would motivate a prospect to speak with you.
. Prevent and defuse initial objections such as, “I’m not interested,”We have no money now” or “Call me back later.”
. Design your own step by step prospecting and follow-up system that runs on autopilot and is aligned with your selling philosophy, strengths, objectives and natural talents fairly than taking the generic, “One size fits all” approach.
. Develop the right questions and uncover new selling opportunities in seconds so to stop wasting precious time on the fallacious prospects.

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